Target audience and funnel driven marketing are very essential for Digital marketer and I have learn more deeper on this. Consumer empathy map is define / identify consumer persona.
AD BUYING
MAKING YOUR ADS WORK
NEXT INTAKE
TBC
INTAKE NOW OPEN
CLASS DURATION
3 DAYS
CLASS SCHEDULE
WED, THU
CLASS TIME
10:00AM - 5:00PM
FEES
RM 1,800
LIMITED EARLY BIRD
Giving your Brand a Fighting Edge
More money for ads equals better result?
Not true! Ad Buying is a strategy that help you optimize your advertisements towards your targeted audience to make sure your brand gets the attention it needs without losing the message in between. JOIN US TODAY.
CLASS BREAKDOWN
— WHAT YOU’LL LEARN
There will always be competition for the spotlight of your audience's attention, so what's that something extra that will help your ads stand out?
WHY AD BUYING?
— THE IMPORTANCE OF STRUCTURING YOUR AD
Content is King! In order to keep your audience engaged with you, it's important to learn how to create content, especially quality content.
EFFICIENCY
Reach your potential targeted audience at the right place and time!
INVESTMENT
A little sum can go a long way in achieving the results you want.
DATA COLLECTION
Obtain potential ad buying data that can be used to achieve your business goals.
MEET YOUR TRAINERS
— LEARN FROM PRACTITIONERS IN THE INDUSTRY
Meet your trainers— Learn directly from skilled instructors with professional experience in the field.
Co-Founder of DriveFunnels
Xien Puo
XP currently runs DriveFunnels, a digital performance agency, with the goal of creating and optimising digital customer acquisition journey for brands. Currently, he supports multiple digital agencies to help plan and execute successful digital acquisition campaigns for their clients. His goal is to empower marketers through training by distilling digital acquisition into structural frameworks that will be handy and applicable for various marketing challenges.
Co-Founder of DriveFunnels
Ryan Ng
Co-founder of DriveFunnel, Ryan Ng is driven by a strong passion to excel in the fast-paced digital industry. He has worked alongside brands from the Telco, F&B, FMCG, healthcare, education, hospitality, and retail industry. His active involvement in the consultation & development of a digital ecosystem and social media advertising process has helped brands turn business problems into effective digital strategies. Ryan is also actively involved in tutoring and speaking engagements, and represents OpenMinds as a panel consultant on The Business Radio Station (BFM) .
TESTIMONIALS
— HEAR FROM PAST STUDENTS
Hear from the OpenAcademy community share their experience participating in this workshop!
FEE STRUCTURE
— SELECT A SUITABLE PLAN
Or, can’t find a suitable payment plan?
HIT US UP FOR A CUSTOMISED GROUP DEAL.
FAQ
— YOUR QUESTIONS, ANSWERED.
Still unsure about joining this workshop? Not sure if this workshop is for you? You asked, we answered.
Why should I join this workshop?
As the saying goes, content is key! Even with an amazing brand, it’s important to not only tell your story but also tell your story effectively.
Who is this workshop for?
Doors are open to all beginners with little to no prior knowledge on content creation! You do not need to be a graphic designer to join this course! Get ready to learn alongside students, graduates, designers, entrepreneurs, startup owners or, passionate individuals like you.
What’s the learning outcome?
Individuals will be able to properly create a content strategy, manage content for their brand. Individuals will be able to learn the basics of copy writing as well using tools easily accessible to create content for their brand’s social media platforms.
Is this course HRDF claimable?
Yes, it is! So do let us know if you would like to do so, and we will prepare the necessary documents!
I change my mind. Are the fees refundable?
No worries! Fees are refundable up to 7 working days before the course commences.
READ MORE FAQs HERE
LEARN MORE
WHO... IS OPENACADEMY?
Glad you asked. OpenAcademy is the brainchild of OpenMinds, a data-driven martech consultancy company based in Malaysia and Hong Kong. It is launched to provide a no-nonsense platform in sharing real, unbiased, non-theory driven programmes designed for students, graduates, startups and business owners to learn directly from industry professionals working in the field to give a real peek inside any industry.
Our past workshops include a 13-week course in Digital Marketing as part of our Breaking Down series, ‘Build A Simple Game’ Tech workshop and the most recent CSS workshop for Intermediates. For upcoming courses, join our newsletter below and follow us on social media to get the latest updates.
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ANYTHING.
ANYTHING.
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