Influencer Marketing: The Do’s and Don’ts
Podcast: On Building a Malaysian Streetwear Brand from Scratch
“It’s definitely a challenge to start a business with your friends. But is it possible? Yes. Co-Founder of Pestle Mortar Clothing, Hugh Koh, shares his experience of building the company with his friends. He graduated with an Architecture degree and practised in Malaysia and Australia. He has a great understanding of brand building and developing […]
Reinvent Your Marketing Strategy
How to Avoid False Advertising
What You Need in the New Economy in 2021
COVID-19 has been a year of havoc for many – loss of jobs, business shutdowns and economic downturn. Questions on how to pivot and relaunch businesses, land a job during the pandemic, retain talents, secure clients and investors remain unanswered as the curtain of 2021 rolls up. The global pandemic has left a mark so […]
Podcast: Fong Wai Hong – From Geeky Gamer to Successful Entrepreneur
Podcast: Anabelle Co-Martinent – Starting Up a F&B Enterprise
Are You Ready To Start A Business? Almost everyone has dreamed of starting their own business in their lifetime but what does it actually take to build one? Anabelle Co-Martinent is one of the founders of La Juiceria, Super Saigon and Hawker Hall. Tune in to the Hello Mentor podcast to hear her thoughts on […]
How to Run a Successful Crowdfunding Campaign
Many startups turn to crowdfunding as a potential means of securing funding. Not only do crowdfunding campaigns provide a visualisation of potential customers, but they can also help you gauge the interest of your target audience so you can adapt accordingly. All of this information can even give you more merit when approaching larger investors. […]
Ways to Increase Productivity at Home
There is a dated mentality that working from home or remote working is not as effective as working in the office, but recent studies have shown this to be false. With the current Covid-19 pandemic, almost everyone has been forced to convert their home into their office, and it can be a difficult transition. But […]
3 Serendipitous Business Successes
Serendipity: finding things that were never actively sought, but having them turn out to be invaluable. This usually happens when we make uncommon connections and end up with something we hadn’t thought of. In entrepreneurship, this means happening upon strange yet genius business ideas that come when you least expect them. However, these ideas are […]